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Product launch events are essential to the existence of businesses but are critical to a startup. Product launches are designed to achieve the specific purpose of creating awareness and publicity for a particular product/brand. Success can determine the fate of the product, as a launch will be directly responsible for the level of immediate and post-launch sales that is generated. A product launch is meant to generate a lot of buzz about the product/brand. BTL Technologies has been honored to organize several Product Launching.